In today’s world, change is constant, and new practices are constantly emerging. Whether it is a new technology, a new process, or a new way of thinking, we are constantly faced with new practices that we must adapt to stay competitive and relevant in our industries. However, adopting new practices can be a challenging task, and it requires a lot of effort and resources to implement successfully, especially if requires collaboration from other people to do it too. This is where the importance of storytelling comes into play.